Technology and marketing are critical components in selling your home. Technology has changed everything, including selling real estate. I am technologically savvy and I understand trends in technological advances and the impact technology has had on real estate marketing. A strong listing presentation and internet presence are critical to a successful marketing campaign.

I take great pride in my marketing campaign. I hired a company that specializes exclusively in real estate marketing to design and create customized marketing materials. My marketing campaign provides a professional presentation for homes through a variety of marketing and technological avenues.

I will create an appealing presentation for your home. My first step is to make sure your home is ready to be show-cased. The way you live in your home and the way we market and sell your house are two different things! I will walk-through your home and advise you if I have any recommendations for improvement.

It is imperative to de-clutter, de-personalize and detail your home, as you would a car for sale. First impressions are critical and buyers need to be able to mentally move their own belongings in. Buyers who can't mentally move in move on. Buyers purchase homes based on price and emotion, so you need to set the stage for them to fall in love! The more in love a buyer falls, the more they will be willing to pay for your home! Preparing your home appropriately is necessary to sell your home and can increase your final sale price!

Once your home is market-ready I will take high quality photos and succinctly articulate marketing remarks to promote your property. After creating an attractive and appealing presentation, I will focus on web-based marketing. It is extremely important that your listing has a strong internet presence as almost all buyers (approximately 96%) search online before physically going to look at property.

Most importantly, I will list your home on the Northwest Multiple Listing Service (NWMLS). It is essential your home is listed on the NWMLS because every real estate company's website hosts listings from the NWMLS. As a result, your listing will be available for viewing on www.windermere.com, www.remax.com, www.johnlscott.com, etc approximately 24 hours after we submit your listing to the MLS.

The majority of serious buyers are working with a real estate professional. Real estate agents monitor new listings very closely and will send their clients listings directly from the NWMLS. Many people enjoy searching for homes online as well. The most popular websites amongst online shoppers belong to Windermere, RE/MAX, Redfin and John L. Scott. However, I will advertise your home on several other websites as well.

Aside from the NWMLS and major real estate company's websites, I have found the site that receives the most activity from potential buyers is Realtor.com. Realtor.com reaches buyers nationally and internationally and receives nearly 6 million unique visitors each month. Realtor.com has the most updated data online with updates every 15 minute from major MLS' across the country. Many of the websites listed above receive minimal activity in comparison to the NWMLS and the leading real estate company's websites. However, I still advertise on numerous websites because I believe the more exposure, the better!

Your listing will also be advertised on my website, www.JessieGrandpre.com. I have invested in a custom website, rather than a template site, because custom sites rank higher with Google, thus increasing the visibility of your home. My powerful and informative website gets good traffic as it has all of the features potential buyers need to make their search process simple and efficient.

I am also active in several social networking websites. My online activity is beneficial for you for a couple of reasons. First, the more activity I generate on the internet, the higher my website will rank, which provides greater exposure for your listing. In addition, buyers who are searching for real estate online are likely to come across my website and social networking sites. Potential buyers learn that I am a local real estate expert and in some cases will contact me and subsequently will become a part of my database. This puts me in a stronger position to funnel potential buyers to your listing.

In summary, my marketing campaign showcases your home through professional materials and numerous technological avenues. As a result, your home will receive optimal exposure and a competitive edge in the market.